Client
Broadwick Street Holdings
Sector
Hotel
Location
Soho, London
Broadwick Soho
Transforming a 19th century London stock brick corner into Art Deco inspired boutique hotel. 18-24 Broadwick Street will offer a uniquely focused, first class hotel experience and retail opportunity for guests within the lively heart of London’s Soho district.
The development seamlessly integrates within urban fabric of the local area, and by providing a unique boutique hotel facility, enriches the eclectic character of this fashionable conservation area.
Conceived by a group of friends who dreamt of creating a hideaway in London’s most loved neighbourhood, the hotel will offer sanctuary and a place for fun — where all are welcome. The design concept is inspired by Soho’s natural grit and glamour, and has been described as “70s hedonistic disco pop meets your eccentric godmother’s townhouse.”
